The Best in Grass (BiG) Awards is a distinguished cannabis competition that aims to identify and honor the finest licensed cannabis products across various states, including New Mexico. With over a decade of experience in organizing large-scale cannabis competitions, the BiG Awards offer a platform for cultivators and processors to showcase their top-tier products.
Key Details for New Mexico 2025:
Product Submission: February 10–12, 2025, at Prohibition 37 in Albuquerque.
Judge Kits Availability: Starting February 22, 2025, across select dispensaries in New Mexico.
Judging Deadline: April 27, 2025.
Awards Announcement: May 13, 2025, at a live event (venue to be confirmed).
Competition Categories:
Participants can submit products in various categories, including:
Flower (Indica, Sativa, Hybrid)
Pre-Rolls & Infused Pre-Rolls
Rosin & Non-Rosin Vape Pens and Cartridges
Concentrates
Edibles
Beverages
This structure ensures a comprehensive evaluation of diverse product types.
Judging Process:
The BiG Awards distinguish themselves by involving everyday consumers in the judging process. After purchasing Judge Kits from participating dispensaries, consumers evaluate products anonymously over a 4–8 week period. Their feedback, based on criteria such as visual appeal, aroma, taste, and effects, is invaluable to brands aiming to refine their offerings.
Benefits for Participants:
Brands: Gain exposure by having products sampled by a broad audience, receive detailed consumer feedback, and benefit from extensive brand visibility.
Retailers: Attract customers seeking unique product offerings, enhance foot traffic through exclusive Judge Kit sales, and foster customer loyalty by participating in a community-focused event.
Consumers: Engage directly in the evaluation process, explore a curated selection of top-tier cannabis products, and contribute to the recognition of excellence within the industry.
The BiG Awards culminate in a live, in-person event where winners are celebrated, fostering community engagement and industry recognition.
For more information on participation, judging, or sponsorship opportunities, visit the official Best in Grass website.